Thursday, May 28, 2009
Ads that bug me
First, let me get this out of the way. I think advertising is essentially wrong. I'm not kidding. Unless you're only saying "here's the product and here's where you can get it", there's always some misleading going on. But that's capitalism. So, aside from my ridiculous assumption (all advertising is wrong), I actually think that some ads nowadays are entertaining. But some ads really annoy me.
I don't know if I'm becoming overly sensitive, but there's one ad that I can't stand on TV right now. I've seen it countless times, but can't remember exactly what they're selling - some sort of mobile phone service is all I can tell you. Maybe you've seen it. A "nice family" is in an ice cream shop and someone is explaining their calling plan to them. Why that is happening in an ice cream shop is not apparent. The thing is, I think there's a subtle racism (fear of the black man)under the surface of this ad. The nice man, with a wife and sweet little kids, takes an entire glass container of sprinkles (that's jimmies to you Northern New Englanders) and dumps them on top of the counter (on top of some ice cream?) The guy behind the counter asks him, rather limply, "Would you like whipped cream on that?" Now, it seems harmless, but every time I see it, I think "fear of the black man." The guy is big, but he looks perfectly harmless in his "I'm a good guy, dressed nicely in pastels, out with my family" kind of way. But, even with his big aw-shucks smile, he can do damage, even with sprinkles. Don't let the pastels and ice cream shop fool you! So, that's my take on it. Oversensitive? I dunno. If you watch the ad, tell me if I'm crazy.
There's another ad that bothers me for reasons I do not understand in the least. It's a series of ads, actually, for some new car. It has special effects that are so subtle that you hardly know they're happening. People appear out of nowhere. Things pop up out of nowhere. I don't know what the message is, and I can't watch. It bothers my sense of reality, I think. When I say I can't watch, I mean it. I actually close my eyes.
I've been watching too much tv, I'd say. I only get one channel and I think I watch too much television! I should be more worried about my Bejeweled Blitz addiction, don't you think?
But seriously, there were eight years of my life when I didn't have a television, and I'm sure I spent more time doing things than just sitting here, watching ads and shows about serial killers. Those are the shows I watch - Criminal Minds, NCSI, Without a Trace, and The Mentalist. I also watch the Big Bang Theory, which, so far, has had no serial killers. I find the character of Sheldon to be not only amusing, but get pleasure from watching the actor fine tune his tics and such. If someone hadn't done some research on Asberger's Syndrome, I'd be surprised.
So, there you have it. My life with TV. I feel rather like Andy Rooney, which is truly horrifying, for I also still watch 60 Minutes on occasion, and I wish that they'd let Andy Rooney go. He's so out of touch, he gives elderly people a bad reputation. The man's bad graces sometimes border on upsetting. One evening he whined on about the useless gifts fans send him. It was sad to watch. He's lucky he still does get any gifts from fans.
Okay, now I'm done.